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Best Practices

  • AI Email Tactics: Best Use Cases For Email Marketing

AI Email Tactics: Best Use Cases For Email Marketing

2024-05-07T10:49:30-06:00By |Tags: , , |

In the rapidly evolving world of digital marketing, artificial intelligence (AI) has emerged as a transformative force, particularly in the realm of email marketing. The latest episode of the "Email Never Sleeps" podcast, hosted by Andrew Kordek and presented by iPost, delves deep into this topic. Featuring Elizabeth Jacobi, the founder of [...]

  • The Perfect Welcome Series: Setting Up Your Brand and Consumers for Success

The Perfect Welcome Series: Setting Up Your Brand and Consumers for Success

2024-05-07T10:49:14-06:00By |Tags: , , |

In the ever-evolving landscape of email marketing, the welcome series stands as the cornerstone of a successful brand-consumer relationship. Episode 5 of Season 3 of the "Email Never Sleeps" podcast, hosted by Andrew Kordek, shines a spotlight on this pivotal aspect of email marketing. Joining him is Jennifer Hoth, an email marketing [...]

  • Email Never Sleeps Podcast 04

The Art of Casino Marketing

2024-05-07T10:48:10-06:00By |Tags: , , |

In the latest episode of "Email Never Sleeps," hosted by Andrew Kordek, we had the privilege of discussing the evolving marketing landscape with Scott Wolson, a seasoned expert in casino marketing. The conversation centered around a critical issue many marketers face today: the overshadowing of copy and creativity by technological advancements and [...]

  • Maximizing Email Engagement: Insights from Monica Badiu on iPost's "Email Never Sleeps

Maximize Engagement: Pro Tips for a Successful Email List Cleanup

2024-02-12T11:41:58-07:00By |Tags: , , |

Welcome to another episode of "Email Never Sleeps," hosted by Andrew Kordek of iPost. In Season 3, Episode 3, we had the pleasure of hosting Monica Badiu, an esteemed email marketing copywriter and coach, from Bucharest. This episode, titled "Maximizing Engagement," delves into the crucial world of email list cleanup and the [...]

  • Casino Email Senders Are Being Canceled

Casino Email Senders Are Being Canceled ❌

2023-10-25T09:41:50-06:00By |Tags: , , |

This video serves as an urgent wake-up call for casino marketers and technologists. Andrew Kordek from iPost recently attended a specialized conference focused on Casino Marketers and Technologists. He was fortunate enough to share insights from his team’s recent research. The findings are somewhat unsettling, especially if you're in the casino, sports betting, [...]

  • Casino Marketing: Master These 3 Emails in 2023

Casino Marketing: Master These 3 Emails in 2023

2023-10-25T09:42:01-06:00By |Tags: , , , |

Join Andrew Kordek of iPost and special guest Mike Austin, the CEO and co-founder of Fresh Relevance, as they jump into casino marketing through email. With 40+ years of combined experience in the field, they discuss the 3 pivotal emails that every casino gaming operator, or any travel and service organization, should incorporate [...]

  • Legalese and Footers: Are They Necessary in Email Marketing?

Legalese and Footers: Are They Necessary in Email Marketing?

2023-10-25T09:42:12-06:00By |Tags: , , , |

In today's episode of Email Never Sleeps, we dive deep into the world of email footers, legalese, and their impact on your email marketing campaigns. Our guest speaker, Aysha Zouain, a marketing technologist and email marketing specialist at the City National Bank of Florida, shares her insights and experiences in this fascinating discussion. [...]