This video is episode 06 of Email Never Sleeps, the email marketing podcast. Watch this video to learn how to improve your email production process. Also, gain insight into email marketing team building. What is Email Never Sleeps? Email Never Sleeps is a vidcast/podcast to discuss real pragmatic email marketing strategy and allow the [...]
This is episode 05 of Email Never Sleeps, the email marketing strategy insight podcast. Watch the video below to learn about why email marketers should care about DMARC and BIMI. Also learn, which types of companies are taking advantage of BIMI in their email marketing plan. This DMARC and BIMI video should help you [...]
It's time to start thinking about new email marketing metrics to track because vanity metrics like open rate won't cut it anymore. Some program-centric metrics can translate into business-centric metrics, opening up the door to a larger budget for email marketing innovation. Buckle up. Email Marketing Metrics That Matter Video by Andrew Kordek https://www.youtube.com/watch?v=sKrFvfvy4HY [...]
Hey Hey! It's episode 4 of Email Never Sleeps, the pragmatic email marketing strategy insight podcast. In this week's video, our guest Al Iverson, Director of Deliverability Products and Services for KickBox is discussing with Andrew Kordek some of their email marketing list hygiene strategies and ways to be successful with cleaning your [...]
Hey Hey! It's episode 3 of Email Never Sleeps, the pragmatic email marketing strategy insight podcast. Watch this week's episode to hear InboxArmy's Christopher Donald spill details on why the 3 Step Abandoned Cart Email Series is Dead and how some businesses have up to eight emails in their abandon cart automation! What [...]
Welcome back to episode 2 of Email Never Sleeps, the pragmatic email marketing strategy insight podcast. Watch this week's episode to learn about the best ideas that have gone south in email marketing. What is Email Never Sleeps? Email Never Sleeps is a vidcast/podcast to discuss real pragmatic email marketing strategy and allow [...]
So many people have asked Andrew Kordek Vice President of Customer Engagement at iPost for advice on best practices in email marketing. That's why iPost decided to launch the new podcast series titled Email Never Sleeps. What is Email Never Sleeps? Email Never Sleeps is a vidcast/podcast to discuss real pragmatic email marketing [...]
Are you wondering how to write high-performing email subject lines? Well, the role of email subject lines has evolved over the last 10 years. Often used to give context into what is inside the email, it has sometimes been abused with the likes of using RE: or FW: to sometimes trick the subscriber into [...]
Connecting with your audience and developing the franchise are extremely important for growth in the franchise industry. All successful franchises use email marketing and automation tools for franchise development. When you think of franchise development, you don’t often think about how email marketing can influence the process. However, a well-executed and timely franchise email [...]
Using dynamic data in marketing emails is a standard, at this point in 2022. Blog posts and articles are saturated with practices about it, and virtually everyone in the industry uses some type of personal dynamic information associated with their contacts to provide better communication and to improve the quality of the user experience. It’s a given [...]
